Abandoned Cart Emails Pump Up the Business for Small Multi-channel Retailers
You’ve carefully crafted your customer conversion process and spread your marketing dollars across a variety of channels. You’re successfully driving traffic to your site; however, many visitors choose the items they want, only to abandon their shopping carts. This adds up to a costly challenge for any multi-channel retailer and represents billions of dollars in […]
Why you need to become PCI compliant
PCI-DSS stands for Payment Card Industry Data Security Standards. They are a set of 12 requirements pertaining to credit or debit card security. All businesses (small and large merchants) who handle credit or debit card payments must comply with these standards. They provide best practice guidelines to establish a “minimum security standard” for the handling […]
Expand Personalization Capabilities
The Challenge Carson Enterprises wanted to replace their legacy data entry system in order to support a new ecommerce website while expanding and standardizing their personalization capabilities. The Solution They implemented Data Management Associates’ MACH as their catalog and internet order management software. The Results Carson Enterprises has experienced double digit sales growth, has launched […]
Efficient Management of an Integrated Multi-Channel System
The Challenge California Mustang needed a fully-integrated inventory management system that could efficiently handle the business activities of all of its channels – mail, phone, web, retail and distribution – in one place. The Solution It implemented Data Management Associates’ MACH as its catalog and retail order management software. The Results In the four years […]